I'm Charlotte

B2B marketing consultant and mentor helping small marketing teams flourish. 

Inject skills, experience & energy into your B2B marketing team

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Work with a marketing consultant who has ‘been there’ and made the mistakes, so you don’t have to. I help founders, revenue leaders and marketing managers move forward with confidence in their marketing strategies.  

Services

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Marketing Strategy

Get a marketing strategy that's practical for your team to execute, and will deliver the results you need.

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Marketing Mentor & Advisor

Give your high-potential marketing manager a mentor and sounding board. Grow their confidence and strategic thinking.

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Hone your Messaging

Stop going around in circles. Bring in an outside perspective to bring clarity and impact to your value proposition and messaging.

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Solo marketers Club

Develop your marketing strategy through a series of small group workshops, and connect with other solo marketers with similar challenges.

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What do I know?

I spent 10+ years leading growing marketing teams in B2B SaaS startups.

In 2022 I leapt into the freelance world, and now help companies that do good things to level up their marketing.

Alongside marketing expertise, I bring a deep understanding of learning and a keen interest in behavioural science. So, if you want to educate your audience and drive action – this is handy.

Snoop on my LinkedIn.

Why Work With Me

Practical strategy

No lofty jargon-filled documents. Marketing strategy and action plans you can digest, and most importantly, that you can action.

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Flexible Partnership

No fixed formats like some agencies. We'll discuss what you need, your budget and timelines, and work it out from there.

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Empathy + Energy

Having ridden the rollercoaster of high-growth start-ups for 10+ years, I know how tough it can be. I'll help you navigate your challenges and tap into the opportunities.

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Revenue & Results focused

I'll help you align your marketing efforts with organisational objectives and find ways to get more from your limited resources.

What people say:

"I've found our sessions incredibly valuable. Charlotte provides a great listening ear and offers practical advice alongside thoughtful suggestions. As a sole marketer, her support has been immensely helpful in navigating my role, and she serves as an excellent sounding board for ideas and challenges."
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Kate Lee
Marketing Manager
"Charlotte brought a perfect balance of strategic insight and actionable recommendations, helping us to refine our approach."
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Danni Fothergill
Head of Marketing
"Charlotte has been a brilliant advisor and mentor to our marketing team. She’s brought in strategic solutions and hands-on assistance to really make a difference to how the team thinks and works."
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Caroline Allen
Revenue Leader
"Charlotte is bloody brilliant. Her expertise and guidance has transformed our marketing and I absolutely recommend her to anyone looking for someone to do the same for them."
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Simon Rupniak
Founder
"Charlotte helped us define our organisational voice and how we talk about ourselves in a way that has stayed at the core of our brand for years."
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Ernest Jenavs
CEO
"Charlotte guided us through strategy workshops, then got us started with executing the ideas in practice - showing us how it's done! I'd recommend Charlotte without hesitation."
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Georgie Cooke
Founder
Charlotte orchestrated a strategy that made sense. The document presented back to us was actually enjoyable to read and gave us practical steps in implementing our marketing. I'd strongly recommend working with her."
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James Stuart
Founder
Charlotte was an outstanding Fractional CMO and advisor. Her mentorship was invaluable, and she always provided clear, strategic advice. Charlotte's ability to simplify complex concepts made learning easy and enjoyable.
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Thomas Cardon
Growth Marketer
"Charlotte is one of the very best B2B tech marketing freelancers in the UK. I was thrilled to work with her again at Narvar - as she was able to make a significant impact on our EMEA sales & marketing functions."
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Chris Hoskin, Marketing Director
Marketing Director

Get in touch

I’d love to talk to you about your goals and explore how I can help you.